Road to recreational cannabis
After the medical marijuana industry navigated a winding route of regulatory overhauls, federal raids and Supreme Court rulings, Montanans started the next part of the state’s journey when 58% of voters approved recreational cannabis in the 2020 election.
For this seven-part series, the Montana State News Bureau’s Seaborn Larson and Thom Bridge have documented the route providers, local regulators and law enforcement have taken as they prepare for the new cannabis landscape in Montana. The series will conclude with a first-day look at recreational sales on Jan. 1
Just outside Helena sits an unassuming complex of commercial buildings. Inside them is the headquarters of one of Montana’s largest cannabis provider, Bloom, where employees cultivate, manufacture and package products to be sold at its 24 dispensaries across the state.
Bloom employs 220 people and operates under a Tier 12 license from the Montana Department of Revenue, the largest growing capacity available to providers.
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Co-owner John Hoofman said Bloom began preparing for a recreational market in mid-2020, on a wager Bloom and several other providers bet that voters would approve legalization. Since then the business has built out